Prudence Gowns is a luxury Bridal Boutique with stores in both Plymouth & Exeter. Formed in 1982, we have over 30 years of experience in helping brides to be from Devon and Cornwall to find their perfect wedding dress.
Appointment Information +
Trying on wedding dresses is no task for the lunch hour, we welcome you to browse, but once you’ve seen a suitable contender, we will invite you for your own personal fitting; there is no fee for this service, at Prudence Gowns we offer every bride a two hour consultation with one of our experienced Bridal Stylists.
Weekday appointments are recommended, guaranteeing you an exclusive and relaxed experience. We do open Saturdays and Sundays (Plymouth only) but these dates do get booked up in advance.
Weekends are typically very busy and bustling for brides out browsing, we aim to create a fun environment and love our brides interacting and sharing the excitement of their wedding plans with other brides. We have limited availability for weekend appointments therefore please book early to avoid disappointment.
Your Prudence Gowns appointment will be a comprehensive, consultative experience that will focus on finding you The Dress. We’ll discuss your vision, venue, body shape and budget, building an exact picture of your dream dress to go with your dream wedding. We ask you to arrive with an open mind; the perfect dress often ends up being something you may not have previously considered.
It will be a unique shopping experience, probably unlike anything you have encountered previously and not easily duplicated a second time; we invite you to bring your mother, best friend, or special person that will support and share this experience with you first hand. We recommend that you try not to bring anymore than 3 guests.
Any research you’ve done previously; styles, fabrics and colours you like. As the old adage says "a picture paints a thousand words". Appropriate underwear is also recommended, including a strapless bra as you are likely to require assistance into the dresses.